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December 18, 2018

Tech Tip: Scheduling Facebook Posts

The holidays are packed with important activities and events that should take priority over publishing Facebook posts. Nevertheless, as a business owner you know very well that some things simply must be done. On time.

That being said, we still don’t believe in sacrificing any holiday fun for for social media scheduling this season. So, how do we do it? With a handy tool on Facebook that will allow you to do both!

In this week’s Tech Tip we’re sharing a how-to hack on using Facebook’s Scheduler tool. You may have heard of third party apps with the same function, but beware: Facebook’s algorithm doesn’t like them, meaning your posts will have more success when scheduled directly within Facebook. It will be worth the extra couple of steps we’re sharing with you below, we promise.

Step 1: Create your social media content

Begin by creating your post at the top left of your Page’s Timeline.Liddleworks Tech Tip How to Schedule a Facebook Post

Pro tip: Make sure to toggle between personal and business accounts using the black arrow beside the thumbnail of your profile photo shown below, to select the correct account you want to post for.

Step 2: Set up your post to be scheduled at a later date

Click the arrow next to the ‘Publish’ button for a drop-down menu. Select ‘Schedule’ on this menu.Liddleworks Tech Tip How to Schedule a Facebook PostLiddleworks Tech Tip How to Schedule a Facebook Post

Step 3: Pick the time for your post to publish

Make sure ‘Publication’ is ticked, then select the desired date and time for the post to Publish. Click ‘Schedule’.

Liddleworks Tech Tip How to Schedule a Facebook Post

What if you made a mistake, or want to change the post? You can still edit your scheduled post after it’s been scheduled!

Step 1A:

You can access your Scheduled posts two ways. One way is through your admin navigation bar at the top of the Page. Click the arrow next to ‘More’, and select ‘Publishing Tools’ from the drop down menu.

Liddleworks Tech Tip How to Edit a Scheduled Facebook Post

In the left hand toolbar, select Scheduled Posts.

Liddleworks Tech Tip How to Edit a Scheduled Facebook Post

Step 1B:

Another way is near the top of your Page’s Timeline, a little info bar that tells you how many Scheduled posts you have in queue. Click See Posts.

Liddleworks Tech Tip How to Edit a Scheduled Facebook Post

Step 2:

Both routes should lead you to the following page:

Liddleworks Tech Tip How to Edit a Scheduled Facebook Post

Click on the Post you want to edit and a preview will show up:

Liddleworks Tech Tip How to Edit a Scheduled Facebook Post

Step 3:

To edit, click ‘Edit’. To Publish immediately, reschedule, or delete, you can find the options in the drop down menu using the arrow next to ‘Edit’.

Liddleworks Tech Tip How to Edit a Scheduled Facebook Post

Now that you’ve learned how to schedule your Facebook posts, you can take care of your content ahead of time and shift your focus to holiday cheer during the moments when it counts. In the meantime, your posting tasks will be executed–on time.

You can use it to post text-based posts, photos, videos, or even polls. Be creative and take advantage of this tool by bulk scheduling your posts for the week–or the month!

Interested in learning more about the different tools and tactics that will improve your social media management? We have a variety of training packages available to cater to your needs. Contact us to get started!